Many commercial accounts host a repost contest, well, at least once. We see much fewer creative competitions, and often from big brands. The main reason why small businesses avoid such activity is that they rarely participate in creative competitions. This happens because of the poor organization of this interactive. In this article we will tell …

SMM is changing, which means your strategy must change. Sometimes it is almost impossible to know where to focus your efforts to achieve the best results. That’s why we recommend taking a more scientific approach to your social media strategy – combining key goals with the features and tactics needed to achieve them.

Some facts about SMM. SMM is important for business: 92% of respondents said that SMM is important for their business. Visual content is becoming even more significant: 85% of marketers use visual content in marketing, while 73% plan to increase the use of this type of content.